Angelam Posted June 11, 2007 Share Posted June 11, 2007 My friend saw today at Bloomingdales that they sell only natural colored candles. (like a cream color) in all different scents. Do you think it is trendy, or boring? And I wonder if they (or anyone for that matter) would sell more if they were in different colors? Quote Link to comment Share on other sites More sharing options...
Candle Man Posted June 11, 2007 Share Posted June 11, 2007 I make some of my best sellers in both colored and natural/un-colored. Some of my customers don't like the color I make them in, because it wont go with their decor, so they choose the un-colored, so it will match in any room.I find I am having better sales with the un-colored. I may start offering more scents in un-colored. Quote Link to comment Share on other sites More sharing options...
HeavenScentU Posted June 11, 2007 Share Posted June 11, 2007 I must really live in an area that hates any change, because I tried no color candles and I couldn't move them for anything. I than remelted them all and colored them and they started selling. I would rather not use color to save $$$$ but than I would be out of business. I think it is worth a try you just never know what kinda trend you will start. Quote Link to comment Share on other sites More sharing options...
MissMary Posted June 11, 2007 Share Posted June 11, 2007 Candle Man with another great answer!I think it's a trendy thing. Cream colors go with everything and anything, and there's a big home decor kick because of all those renovation shows.There's also a health nut kick over 'color' too, so it's two separate markets satisfied by the same product. Quote Link to comment Share on other sites More sharing options...
Candle Man Posted June 11, 2007 Share Posted June 11, 2007 I don't think it's a Trend or a Fad. I think customers either don't like color or want a netural color to match any decor. Quote Link to comment Share on other sites More sharing options...
shine Posted June 11, 2007 Share Posted June 11, 2007 I agree with Candleman. I don't think it's a trend or a fad just preference. I have 3 people who help me test candles. One who loves the natural color because she doesn't have to worry about matching her decor, one who prefers colors and one who doesn't care as long as the candle smells awesome. I prefer the uncolored in jars because I think it looks more up scale, if in the right jar (I don't like the uncolored look in jelly jars).I've been testing for about 9 months and only do dye free because it's easier. But eventually I like to offer 2 lines of candles with the same scents---one dye free and one with colors. Then I can try to appeal to more people:smiley2: Shine Quote Link to comment Share on other sites More sharing options...
topofmurrayhill Posted June 11, 2007 Share Posted June 11, 2007 The candles at Bloomingdale's are all upscale brands that sell for serious money. Most of the those products are undyed. It's one of the things the customers in that market segment are used to. For a different market it might not fit expectations as well. Quote Link to comment Share on other sites More sharing options...
Scented Posted June 11, 2007 Share Posted June 11, 2007 To me it's boring. Must have color, lol. Quote Link to comment Share on other sites More sharing options...
Di_in_AZ Posted June 11, 2007 Share Posted June 11, 2007 If you search on this topic, you will see it comes up different everytime. No color works for some and flops for others. My customers prefer the colors. I would prefer it if they didn't LOL, but you do what sells. Quote Link to comment Share on other sites More sharing options...
Candlebuddy Posted June 11, 2007 Share Posted June 11, 2007 I started out coloring mine, but now I sell only dye-free ... customers love them. Here's their reasoning ... they buy soy for pureness, and the color dye contaminates the pureness (they don't want to breath in the dye chemicals - asthma, etc.). I can follow this reasoning, however, the fo also contaminates the pure soy ... so, go figure. But, that's what sells to my customers, in my area, so I can't argue with that. Quote Link to comment Share on other sites More sharing options...
lsbennis Posted June 11, 2007 Share Posted June 11, 2007 The candles at Bloomingdale's are all upscale brands that sell for serious money. Most of the those products are undyed. It's one of the things the customers in that market segment are used to. For a different market it might not fit expectations as well.Why are upscale candles so expensive...? Are they really made that much better then what we can make? Quote Link to comment Share on other sites More sharing options...
mbrown Posted June 11, 2007 Share Posted June 11, 2007 Why are upscale candles so expensive...? Are they really made that much better then what we can make? This is the same question I have. What makes them upscale? Quote Link to comment Share on other sites More sharing options...
so-soy Posted June 11, 2007 Share Posted June 11, 2007 Why are upscale candles so expensive...? Are they really made that much better then what we can make? The 'upscale' candle is really no different than what you and I make other than the packaging and a clientelle that will buy them! Actually I will say, alot of us 'home candlemakers' make a way higher quality candle than those upscale makers, they just put the hefty price tag on it and put it in a fancy box and get some ultra ritzy store to carry them and voila...they have an upscale candle! Quote Link to comment Share on other sites More sharing options...
P&V Posted June 11, 2007 Share Posted June 11, 2007 Soy is so right. The business formula for someone wanting to have a high end clientle would look like this. (premium product + premium packaging + premium market = premium price) Quote Link to comment Share on other sites More sharing options...
mbrown Posted June 11, 2007 Share Posted June 11, 2007 Thanks for the explanation. This is along the same lines I was thinking but just wanted to make sure I was on the right track. Quote Link to comment Share on other sites More sharing options...
LynnS Posted June 11, 2007 Share Posted June 11, 2007 A definate color. Not one single person has ever said I want white only. Strange but this week-ends show a lady said I buy colors for the decor of my home. She got a few candles for 4 rooms. She never said I want white to go with everything. She and I like the colored. If someone says strawberry I know right where to go. If all white have to look at about every label unless they are in a certain order. This past show I was constantly rearranging the scents.For exclusive candles??? People want reasonable and quality at shows. Not the ritzy candles at all. In fact the way people were complimenting me on my items I think my products were ritzy and smelled out of sight. People could not make up their minds. They liked all of them. Wanted to know where my shop was??? I feel that is the next thing. A shop. I have packaged my candles, put bows on and put in cello bags with hang tags and they stay on the shelf but the plain 8 ounce(without being exclusive) go all the time. LynnS Quote Link to comment Share on other sites More sharing options...
mbrown Posted June 11, 2007 Share Posted June 11, 2007 People want reasonable and quality at shows. Not the ritzy candles at all.I have found that this statement is so very true Quote Link to comment Share on other sites More sharing options...
mindy5140 Posted June 12, 2007 Share Posted June 12, 2007 Upscale candles, all your paying for is the name.My customers like color. They associate the colors with the scents. Mindy Quote Link to comment Share on other sites More sharing options...
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