Honestly, I try to go with a different name. As a web surfer, I never think of .net. I look a lot of stuff up and .net never even crossed my mind. And as far as dashes, I hate them. Especially if I have use the shift key to type in the name. Also I would never remember to use them either. As far as the site you checked saying there is nothing there...the site is probably in the process of being built or the owner is getting their product ready. If they are going to sell something similar to yours they they may hit you with a cease and desist order. Obviously they have the site/name first because they have the site reserved. If none of the above happens, then all of the above happens, and you do get the .net I'd bet all of your potential customers would go to the .com site anyway. Keeping in mind that I don't sell anything yet, but I don't think I'd have a candle name different from my website if I could help it. There is just too much confusion and too many other candle sites to shop from. Meaning if they don't get to yours first then they may shop from the one they land on. Sorry to sound like a downer but that is just my opinion. PS I could throw in there that there are a lot of us baby boomers who just don't have the time or inclination to search someone out. Not counting the short term memory to try to remember all of the dots and dashes. But I won't.