I absolutely LOVE the Soy lotion base from Mcsoy! My mom, who is the PICKIEST person about lotions, fell in love with this base after i sent her a test bottle. One thing, when I first start buying it, it was pretty thick, but absorbed quickly into the skin w/o feeling greasy. Then, I think they changed the formulation, because i got two gallons that were kind of runny (especially after adding FO), then I heard that they changed it back to the orginal formula, but I havent gotten any in awhile so i dont know for sure. Also,this is just my observation, I recently went to BB&W and got a small bottle of their Exotic Coconut lotion. Kept it on my nightstand to use before bedtime. I had been using the soy lotion before. WOW!!! What a difference! I used to LOVE BB&W stuff, but the texture of their lotion did NOTHING for my skin compared to the soy lotion. I had been using my own lotion for the past year and didnt realize how much better my skin was until I tried BB&W's lotion again.