Jcandleattic Posted December 20, 2015 Share Posted December 20, 2015 I don't know if these are actual 'business' goals, but my goals for the new year are these 3 main ones: Make soap once a week, Make candles every two weeks Make lotion once a month at least. Then probably mid year I will concentrate on trying to get a couple wholesale accounts. IDK we'll see how it goes, but this is what I want to try and do... How about you? 2 Quote Link to comment Share on other sites More sharing options...
kandlekrazy Posted December 20, 2015 Share Posted December 20, 2015 I definitely need to schedule 1 day a week for candles/melts. I've been slacking in 2015 and need to get on a strict schedule..same day every week if possible. Quote Link to comment Share on other sites More sharing options...
Jcandleattic Posted December 20, 2015 Author Share Posted December 20, 2015 My problem is with this new job of mine, I have NO vacation time, so I don't get days off - unless I take them unpaid, so I need to revamp my business and really get it up and running smoothly again, so that when I do take time off, it's not such a hit to the pocket book. It was hard going from almost 8 weeks paid time off a year from my last job, to absolutely none (including not being paid for holidays) at this one. 'sigh' Quote Link to comment Share on other sites More sharing options...
TallTayl Posted December 20, 2015 Share Posted December 20, 2015 My biggest one is to enjoy summer, rather than being a slave to the faire. That means production of all soap, candles and related stuff in the winter between January and march. This includes labeling (ugh). 3 Quote Link to comment Share on other sites More sharing options...
megandgarr Posted December 20, 2015 Share Posted December 20, 2015 I really need to spend some time working on my SEO (meta tags/titles etc) to try and get more exposure to my website. Quote Link to comment Share on other sites More sharing options...
e911 Posted December 20, 2015 Share Posted December 20, 2015 Finally find an insurance carrier that will insure candles, launch online store, and focus on making candles in my spare time. Quote Link to comment Share on other sites More sharing options...
Candybee Posted December 21, 2015 Share Posted December 21, 2015 I did a pretty good job last year streamlining my soap and getting into better shape. This year, more of the same, cutting back on soaps that don't sell, revamping recipes so I am saving while continuing to offer premium quality soap. I know that I want to focus on social media marketing this year and give myself more exposure. It will also include working on customer email marketing. I used to send out regular marketing emails but let it slide for a long time. So I want to get that back up and running again as it really does help sales. I have been wanting to teach classes on soapmaking so I will also work on that. I already do a soap demo every year but I also found a local place I can use to teach classes and it won't cost me anything so I am going to take advantage of that and use social media, email, and local advertising to get students. Lastly, I want to upgrade my table set up and make sure I am more color coordinated and my branding is more visable than ever before. I have learned that a more professional appearance really equates to more profit so when my old table settings start looking dated or shabby its time to upgrade. So in a nutshell I will be focusing this year on: 1. further streamlining of my product & coordinating recipes to save money;2. working on getting my biz more visable using social media and email marketing3. upgrade my craft show/market setup including more coordinated color scheme and branding4. putting together more soapmaking classes 1 Quote Link to comment Share on other sites More sharing options...
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