oilphoria Posted October 11, 2016 Share Posted October 11, 2016 Hi. Ask anything related to Facebook ads, pages, groups, etc. I will do my best to answer your question. Quote Link to comment Share on other sites More sharing options...
oilphoria Posted October 11, 2016 Author Share Posted October 11, 2016 (edited) Did you know you can target people who live, were or are currently near your store? You can also target everyone, who was at the local fair last Saturday. Or that you can target everyone who are on that fair the same day as you and guide them to your stand. Edited October 11, 2016 by oilphoria Quote Link to comment Share on other sites More sharing options...
oilphoria Posted October 11, 2016 Author Share Posted October 11, 2016 Or that you can make advertising that when people on mobile clicks on your ad and they call on your telephone number? And that I shared just 2 types of ad here Tell me what you want to achieve and I will show you how to do it through facebook. Quote Link to comment Share on other sites More sharing options...
oilphoria Posted October 14, 2016 Author Share Posted October 14, 2016 Nobody interested to sell more? Quote Link to comment Share on other sites More sharing options...
Clear Black Posted October 15, 2016 Share Posted October 15, 2016 I am very interested. I am in the initial phases of marketing my candles, so how do I get people to click on my Pinterest pins or how do I setup groups on Facebook? I need to start advertising my items 1 Quote Link to comment Share on other sites More sharing options...
Trappeur Posted October 15, 2016 Share Posted October 15, 2016 Oilphoria, could you post your answers to questions people ask so we could all see it? Is there a charge for this? Trappeur 1 Quote Link to comment Share on other sites More sharing options...
oilphoria Posted October 16, 2016 Author Share Posted October 16, 2016 Hi all, I like you tuned in! No charge Trappeur! Clear Black: I do not do Pinterest, regarding groups, I need some more input. How many friends do you have? There are tools where you can add all your friends to the group, if that is what you can do, I will paste links in the next post (on mobile now). You should know, that groups are great for engagment, but harder to grew than pages and more important, you do not get the data about your audience. Are you sure you just want to go with groups? I suggest you go both, with pages and groups, where on group you post more 'insight'/'advanced' content. So, tell me if you can expose your personal profile - i will then be able to describe detailed strategy. Take care Quote Link to comment Share on other sites More sharing options...
justajesuschick Posted October 16, 2016 Share Posted October 16, 2016 The wax community works very differently than most. I would not add all Facebook friends to my group. My group is for dedicated customers. Friends and family are for personal Facebook or business page. You will not get online wax community customers to post on a page. When they post on a page, their friends and family see their posts. They do not wish to have those people commenting about their wax buying habits. Quote Link to comment Share on other sites More sharing options...
oilphoria Posted October 16, 2016 Author Share Posted October 16, 2016 Really? Well, I did not know that. Can you elaborate more on that please? Apart from organic reach and building the group, you can advertise the group the same way then, as you would market page posts. But for that you would still need a page (can be a fake one). With "right side ads" you could get away without the page, but I think that lately it is necessary also to have a page, even if new one. Name it the same as group. Then go to Audience Insights (https://www.facebook.com/business/news/audience-insights) and under interests find ones that are correlating with your target audience. Here it is a lot to different ways. Most of the time I found 5-6 very narrow audience and later when setting up ads mix them (means that a person on the audience list needs to like for example "Essential oils" & "doTerra" & "YoungLiving" & "Aromatherapy Magazine"& .... etc. The person needs to like all of them (means its quite targeted). And again, note, that here are many different approaches. For "Page Post Engagement" posts, where you would link to your FB group, always aim to more than 100k audence at the beginning and split different adsets to target for ex. 20-30 years, 30-40, 40-50,.. and then you will find the audience age which are the more suitable (means cheaper) for you. Sometimes the ages will perform the same, and you will need to split by gender.. So in short, create a fake page with the same name as your fb group and advertise the link to the group the same way as page posts. I'm here to help. 1 Quote Link to comment Share on other sites More sharing options...
TallTayl Posted October 16, 2016 Share Posted October 16, 2016 I don't add people like friend and family to my groups if they are not in my target market. It dilutes the group. It's not just about numbers of members, it is the fit of the group that creates the dynamics. I liken it to in-person events. A venue can pull 25,000 people a day, but if they are not my target it is a waste of time and energy. Looking at the online social media outlets today, Facebook is kind of passé. Kids think of it as where their parents hang out,lol. I am sick to death of the stuff that crosses my news feed and am seriously thinking of closing my Facebook account. Instagram and Pinterest (and of course Etsy) seem to draw more of the types of people who are interested in my type of products and have the free cash to actually make the purchases. 4 Quote Link to comment Share on other sites More sharing options...
oilphoria Posted October 17, 2016 Author Share Posted October 17, 2016 fb its really not passe the same as i wrote for fb you can use for instagram (and etsy&pinterest with click to website / website conversion type of ads). Quote Link to comment Share on other sites More sharing options...
oilphoria Posted October 17, 2016 Author Share Posted October 17, 2016 .. and yes it is better to only add interested people, but at the beginning you need to have some numbers, otherwise people will not join at a rate we would like Quote Link to comment Share on other sites More sharing options...
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