It seems to me they are just opening themselves up for lawsuits. 1. 100% all natural stabilized soy wax can any flamable product ever truely be 100% stabilized 2. Our Intelliscent Fragrances are wonderful! They are healthy when burned cringe - I truely think this is a big no, no. They are no health benefits to burning candles 3. Pure Integrity Soy Candles burn beautifully even down to the very bottom! You are not supposed to burn a candle down to the very bottom! Here they encourage their customers to do just that. Now on to the facts she states of the larger companies, very much grounds for a lawsuit. 1. Most candle manufacturers use only the standard scent load capacity, creating average-scented candles. Some of the time candle makers will pour scent over the top after the candles have completely solidified. This way when you smell them they smell great but when you light it, the candle has little to no scent or perhaps the scent slowly lingers out. If I were a large company, I would want to know how she got a hold of our "trade secrets" becasue that sounds like what she is passing off. She is also accusing large companies of poor business practices and product deception. 2. Believe it or not some of your national known candle companies are using the wrong size wicks! Can you believe it!!! Again, a trade secrets thing and passing her opinion off as stated fact. And finally the truth in advertising lawsuit Pretty much everything she says can be contested. I say this because most of what she claims is measurable, such as the strongest scented or out-perform all other candles. Now if a lawsuit is filed and it is found that her claims are correct then she can continue using them. If it is found that her candles are just equal to other candles she'll have to stop. Anytime someone makes claims of being the best or the -est (strongest, longest, fastest) at something they are open for TIA lawsuits. When they make these statements, they make their product measurable. Their product is above everyone elses and can be tested to uphold that fact. And lawsuits are filed on these statements. Several years ago, Papa John's Pizza's advertising statement was that they used the freshest ingredients (sp?). Lawsuit was filed and it was found that they did not use the freshest ingredients; theirs were as fresh as other companies but not more so. Therefore we now have "Better Ingredients, Better Pizza" which is acceptable because they probably do use better ingredients than some companies but not all. All that being said, who's going to file the lawsuit? That's the only way to get anything changed. But it would be interesting to see how Yankee Candle's legal department would react.