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True claims that don't apply to wax melts


Judy, USMC

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So there's a new wax melt/tart maker at a local shop. She has a handout saying that her fragrance oils a phthalate free. OK, that's good to know but ...

She also is claiming that they are "UltraPure" because they don't contain Zinc, Parabens or BPA. :undecided

All I can think of is it must be a new fear-factor marketing ploy. Sheesh, maybe I should market mine as being "Ultimately Pure" since they don't contain DDT, Plutonium or Human Growth Hormones either!

Wondering if anyone else has noticed these types of claims or is this something isolated?

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