moniek Posted October 7, 2005 Share Posted October 7, 2005 What exactly does this mean? Not sure I quite understand!! :undecided Quote Link to comment Share on other sites More sharing options...
wvcandleguy Posted October 7, 2005 Share Posted October 7, 2005 basically means that you sell or buy below retail, so that the other person buying or selling can mark up the prices to sell retail.... jeez thats confusing.... lets try that again... means that you sell your products below retail, but above cost.... and the person buying can mark the products up by a percentage to resale to the public... make sense? Quote Link to comment Share on other sites More sharing options...
RobinInOR Posted October 7, 2005 Share Posted October 7, 2005 Wholesale is when you sell to a "middle man" - a retail store or some other retail establishment. They sell to the final consumer.True wholesale is usually large quantities. That's how you make a profit, since you can get your costs way down. Usually you sell your product for about 50% of retail, as an example. The retailer keystones it, marks it up 100%. So if you usually sell a candle retail for $10, you'd sell a bunch of them to a wholesale account for $5 each, and they'd mark them back up to $10. That's a gross oversimplification, but that's the idea.Hey, you type faster than I do Quote Link to comment Share on other sites More sharing options...
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