Lulu Belles Posted January 28, 2019 Share Posted January 28, 2019 I have been making candles for a little over a year now and I finally got comfortable with IGI 4630. It has great H&C throw and its really easy to work with IMO. I have been trying to find a good soy wax to work with, but I am having a hard time getting a decent HT with any of the ones I have tried. After many hours of searching through these forums, I believe this is a common thing with soy wax? My question is, do customers really know the difference and do they even care if its soy? Also how often do your clients request soy candles? Thanks! Quote Link to comment Share on other sites More sharing options...
TallTayl Posted January 28, 2019 Share Posted January 28, 2019 I get maybe one in a year that asks if it’s soy. Make a clean burning, good smelling and safe candle and not one person really cares it seems. Quote Link to comment Share on other sites More sharing options...
Crafty1_AJ Posted January 28, 2019 Share Posted January 28, 2019 I currently make both soy and paraffin. Some customers do specifically request soy, but most of my customers don't have a strong preference. Some of them don't want soy at all, but will only buy the paraffin. While I sell more soy online, here locally, where customers can sniff and choose, paraffin outsells soy. I live in the Midwest. Hope that helps. Quote Link to comment Share on other sites More sharing options...
Lulu Belles Posted January 28, 2019 Author Share Posted January 28, 2019 56 minutes ago, TallTayl said: I get maybe one in a year that asks if it’s soy. Make a clean burning, good smelling and safe candle and not one person really cares it seems. Good to know. Do you sell online, in person, or both? If you sell online, do you notice a difference in sales between Paraffin or Soy? Quote Link to comment Share on other sites More sharing options...
Lulu Belles Posted January 28, 2019 Author Share Posted January 28, 2019 36 minutes ago, Crafty1_AJ said: I currently make both soy and paraffin. Some customers do specifically request soy, but most of my customers don't have a strong preference. Some of them don't want soy at all, but will only buy the paraffin. While I sell more soy online, here locally, where customers can sniff and choose, paraffin outsells soy. I live in the Midwest. Hope that helps. Good information! Thank you. I was doing a lot of online market research to see whats selling and it seems that Soy is very popular. Maybe that's just for online sales? I'm curious why you sell more Soy online? Do you market your products differently? Or maybe online buyers are a different market and prefer more "natural" products? Quote Link to comment Share on other sites More sharing options...
Candybee Posted January 28, 2019 Share Posted January 28, 2019 I make palm candles and periodically get asked if I have soy candles. So I take that question and just turn it into a sale by pointing out the qualities and selling points of my candles. More times than not I make the sale. In my experience the majority of customers are looking for great scent throw first followed by quality craftmanship. Yes I get the environmentally conscience customer occasionally but again I point out the pros and cons of both waxes and finish with my candle selling points and generally make the sale. I think the answer here is find the wax you love working with the most and learn everything you can about it. If you know and love your product it shows and makes customers confident enough to buy from you. 1 Quote Link to comment Share on other sites More sharing options...
Jcandleattic Posted January 28, 2019 Share Posted January 28, 2019 I so very rarely get asked what my candles are made of, I would have to say no, my customers don't care. I get more do you make these yourself?" than "what is this made of" 1 Quote Link to comment Share on other sites More sharing options...
ellajoan Posted January 28, 2019 Share Posted January 28, 2019 Totally depends on the market we are doing. Soy is definitely a selling point if it's a younger, hipster crowd. Many of the younger people appreciate and like soy, most people over 40 don't often care. Quote Link to comment Share on other sites More sharing options...
Arch Rock Posted January 30, 2019 Share Posted January 30, 2019 On 1/28/2019 at 3:25 PM, TallTayl said: I get maybe one in a year that asks if it’s soy. Make a clean burning, good smelling and safe candle and not one person really cares it seems. Agree 100% Quote Link to comment Share on other sites More sharing options...
Candybee Posted January 31, 2019 Share Posted January 31, 2019 See I get asked all the time if my candles are soy. All the candlemakers in this area make soy and that is what people expect. So when I say mine are palm I usually get the blank stare. Quote Link to comment Share on other sites More sharing options...
Lulu Belles Posted February 1, 2019 Author Share Posted February 1, 2019 23 hours ago, Candybee said: See I get asked all the time if my candles are soy. All the candlemakers in this area make soy and that is what people expect. So when I say mine are palm I usually get the blank stare. What area are you in? I'm in Los Angeles and I get asked quite often if they are soy. I agree with ellajoan that it seems like the younger, hipster crowd asks for soy more. I've also noticed a lot of online companies are promoting "natural" or "Soy" candles. Quote Link to comment Share on other sites More sharing options...
Candybee Posted February 1, 2019 Share Posted February 1, 2019 1 hour ago, Lulu Belles said: What area are you in? I'm in Los Angeles and I get asked quite often if they are soy. I agree with ellajoan that it seems like the younger, hipster crowd asks for soy more. I've also noticed a lot of online companies are promoting "natural" or "Soy" candles. Northern VA in the Shenandoah valley near Washington DC. We have lots of metro area tourists come to the Shenandoah Valley plus DC area retirees living in the area as well as DC workers living here and commuting to DC. My point being we have a very sophisticated and savvy metropolitan crowd that are not afraid to ask questions about ingredients, their origin, manufacturing methods, and how they apply to the ecology, energy efficiency, their personal body health, etc, etc. Quote Link to comment Share on other sites More sharing options...
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